Cue The Future


"I'm living in the future, so the present is my past" -Kayne West

Digesting Twitter: Short Tips for Morning Catch-Up

Often I’ll find myself spending 20-60 minutes a day in a situation where I have some time to kill and my phone. Given the value I get from Twitter (breaking news and friend updates mixxed together) and the way I use twitter (not reading every tweet, just catching it when I can), I’ll often use this time to twitter.

Twitter is famous for cell phone use, but more for SMS – which is not my style; I use three tools:, TwitterBerry, and my mobile browser. Given that m.twitter doesn’t record where you where in the updates, visiting links as they look interesting and then going back and finding your place can be a real hassle.  I create a twitter digest. I go through and make an email draft of links that look good, notes i want to keep, or ideas I have. Here’s an example of yesterday morning’s digest:

jowyang: Quotable looks about half accurate for this thread 3 minutes ago…

apenny: Tyler Perry (20 Mill movie this weekend) is such a fabulous rags to riches tale.… (doesn’t display on blackberry? Wtf ?)

rycaut: I wax a bit surprised to OH people complaining about the nudity which I think says more about Americans than the filmmakers about 11 hours ago
rycaut: btw The Bank Job was quite good if not particularly surprising (not The Usual Suspects but a fun period crime caper) about 11 hours ago

Follow @garyvee @warriors @Pistachio?

–8pm last night–
Sent via BlackBerry from T-Mobile

As you can see, it’s mostly links, mixed in with notes about two films I want to see and a service I wanted to try but had yet to. I wanted to reply to some messages that I saw while making this digest, when that happened I switched to TwitterBerry (so as not to lose my place) and posted the reply. Then it’s simply an action of visiting these sites in order until something else needs to be done – if I get a chance to do something more productive, I email the unfinished list to myself for checking when I get back to my machine.

Creating this digest takes me 10-20 minutes depending on volume and interestingness of my friends, and it’s easy to make sure I see everything interesting tweeted over a period of time. Also, in case you’re wondering, the above digest represents 13 hours of activity.

About the Author

Tyler Willis is the Vice President of Business Development at Unified, which builds enterprise marketing technology for brands and agencies.

This blog is about how the future will affect technology, marketing, and the things we care about most. Learn more about Tyler.


Tyler is a featured speaker and instructor for The American Marketing Association, and is a popular speaker on topics related to social marketing and how technology is changing our lives.

Recent engagements:
- South by Southwest
- American Marketing Association
- TMP Directional Marketing Client Summit

Email for Speaking Requests.

Lightweight Update

I write infrequent (quarterly at most), semi-formal updates of what I'm doing and thinking.